Brands are born & then they die.  Some live longer than others, but more often than not there is a clear life cycle.  The magic we invent today can easily die tomorrow.

The pull of the habitual is strong.  Change is hard.  But brand “foreclosure” happens…just ask Circuit City, Netscape and Pan Am.

Here is a list of brands/products that died in 2009 (if someone finds a 2010 list, let me know).

So what brands deserve foreclosure in the near future (including personal brands)?

Let me know what you think.

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