I just saw a new social network for causes called Make the Difference Network. The aim of the network is to leverage social networks to help non-profits extend their message. MTDN leverages celebrity influencers in a big way. There is even a celebrity tab across the top toolbar…MTDN was co-founded by a celebrity as well–actress Jessica Biel.
I will try to check out the site more. It will be interesting to watch how the team swings into action to promote the site.
If you want the full back story on how the site really came to fruition, check out Kent McBride.net Kent seems to be very well-versed in the online “how to” marketing world.
Great to see even more celebs out there promoting good cause stuff!
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Ryan Jones is interested in marketing and good causes. He currently works in Global Brand Management at Procter & Gamble and resides in Geneva, Switzerland.