I just received some good news…P&G is “upping the sustainability ante” & will expand its product, ops & social responsibility targets.  I have listed the new goals for 2012 below (direct from the source)…personally, I was particularly happy to hear about the expanded new product pipeline and the increase in focus from the Top ((I added a quote from A.G. Lafley (CEO) at the end)).  It was also very encouraging to see a bold(er) vision with regard to the Children’s Safe Drinking Water program.

Happy to hear you thoughts…

The revised 2012 goals are:

• Develop and market at least $50 billion in cumulative sales of “sustainable innovation products” (SIP), which are products with a significantly reduced (>10%) environmental footprint versus previous or alternative products. When compared against P&G’s original target of $20 billion in cumulative SIP sales, the new goal reflects a strengthened pipeline of initiatives.

• Deliver a 20 percent reduction (per unit of production) in carbon dioxide emissions, energy consumption, water usage and disposed waste from P&G plants, leading to a total reduction over the decade of at least 50 percent. P&G originally targeted a 10 percent reduction in each of its operational categories and now sees new opportunities in all aspects of our operations.

• Enable 300 million children to Live, Learn and ThriveTM (LLT) and deliver three billion liters of clean water through P&G’s Children’s Safe Drinking Water (CSDW) program. P&G had set an original target of reaching 250 million children through Live, Learn and ThriveTM (LLT) and delivering two billion liters of clean water through its Children’s Safe Drinking Water (CSDW) program. We now see new opportunities to expand our programs to serve more children in need.

Quote from Lafley:

“P&G’s commitment to sustainability is strategic. It is how our company conducts business,” said A.G. Lafley, P&G chairman of the board and chief executive officer. “By increasing sustainability goals, we demonstrate our ongoing commitment to innovate continuously to improve results.”

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